Sampling Tour Stops: Seize the Opportunity!
Sampling tours are a great way to reach the customer and stay top of mind. Planning your route to include existing events is a great strategy to contact your target audience. By surprising the crowd at existing events, your find opportunities to enhance those experiences and build lasting connections.
Sporting Events: Rain or shine, sports fan will turn out in droves to support their team! Be there to offer a warm sample or a cool refreshment to forge a lasting memory.
Fairs & Festivals: Events that happen only a few times a year typically have high turn-out, and steady traffic going in and out for the duration of the event. This is an especially fruitful strategy when targeting rural areas, or products aimed at families!
Public Attractions: Who doesn’t love special attractions? Whether it’s a national landmark or a seasonal recreation, these locations are ripe with locals and tourist alike. Use these attractions to cultivate the crowd for you, and be there to make those connections!
