Meet Your Audience in Their Element
As most marketers know, aligning your product with its end-use provides brands with direct contact to its audience. A mobile marketing tour allows you to travel anywhere, so why not tailor your tour schedule to contact audiences in the places they use your products! Here are a few ways to utilize a mobile tour to visit where your products work best!
Sporting Events: On or off the field, sporting events that align with your brand are bound to make a splash. Whether its apparel or equipment, delivering a mobile tour to a sporting event, or following a sports related tour, is a great strategy.
Sampling Tours: Everyone loves a free sample, meaning a sampling tour allows you to better introduce your brands and products to consumers. Increase audience reach and garner more foot traffic by stationing your sampling experience within tourist areas, near stadiums and events, or centers with lots of foot traffic.
Hospitality Events: Another great way to utilize a mobile is to create a fully branded hospitality experience at events. Your fully branded mobile vehicle can serve as the backdrop to a fun exterior footprint with games, entertainment, and more. Visitors can learn about your brand and products while enjoying a fun experience, leading to positive brand connections, and lasting impressions.
