On the Road: American Legacy’s 2019 Black Hockey History Tour
American Legacy, a brand that has developed and marketed products that celebrate African American history and culture for over 23 years, partnered with MRA and the National Hockey League (NHL) to create American Legacy’s 2019 Black Hockey History Tour. During February, Black History Month, the tour traveled across the country to celebrate over 200 years of African American achievement in hockey.
The mobile exhibit, housed in a 53' single expandable, assisted the NHL with increasing awareness of the sport in diverse communities across America. The exhibit helped to “tell” the story of African American achievement in hockey and attendees were able to experience firsthand the history of the sport through interactive and photographic exhibits, in addition to video representation. Visitors could also view a variety of hockey artifacts from jerseys to awards and trophies.
The mobile truck exhibit was a great way to engage and inspire the community!
