November 14, 2019
/ On the Road
On the Road: Meijer The Grand Taste
In partnership with MRA, Meijer created The Grand Taste mobile tour. The tour is a portable sampling truck traveling throughout the United States to promote Meijer’s brand to current and potential shoppers.
The experience consists of a fully branded food truck where visitors can enjoy free samples of Meijer product and exterior elements including inflatables, games, and opt-in opportunities for Meijer’s mPerks program.
