Grab Their Attention: Mobile Experiential Trailers
For all nonprofits alike, it can be challenging to bring awareness to their mission and cause. In the current climate, audiences are constantly inundated with causes to support and learn about. Incorporating a mobile experiential trailer into your outreach efforts may be the perfect way to garner attention, create lasting connections and reach more potential supporters. Here are just a few reasons to consider an experiential trailer.
Attract Attention: One the main benefits of an experiential trailer is it can be customized with eye-catching graphics, fun exterior footprints, memorable interactives, and more. Create curiosity and grab audiences’ attention, drawing them into your experience where they can learn more about your organization. Passerby that may not have been intrigued by your mission before, may be compelled to stop in and see what all the excitement is about and will want to stay to interact with your compelling experience. This can lead to better audience reach, lasting impressions, and support.
Target Audiences: Taking your mission mobile allows you to travel practically anywhere, including where your target audiences live, work and play. Create unique experiences for your target audiences, allowing you to get your mission in front of the right people. While local events at your brick-and-mortar location may be effective, traveling to new communities can get people involved that may not be able to travel to you or who aren’t engaged with your digital efforts. By showing up in their everyday lives you can create better connections, increase reach and awareness, and ultimately increase support.
Personal Connections: Digital marketing can do wonders when it comes to sharing your mission with a large quantity of people, however are they actually engaged with your organization? A mobile experience can lead to better connections, engagement and overall support as visitors can see your mission in real time through interactives, conversations with knowledgeable reps on board and more. Share your mission in a hands-on way through VR, digital and tactile storytelling, and fully immerse supporters in your organization.