On the Road: Loctite Roadshow 2019
Loctite has partnered with MRA to create the Loctite Roadshow 2019 to present their PL Premium Max construction adhesive to PRO contractors and industry leaders.
The tour features both a 16 ft. trailer and truck that have mirrored demos and displays that demonstrate the strength, durability, and solidity of their adhesive compared to the competition. Traveling to various Home Depot stores and job sites around the U.S., the experience was focused on hands on interactives and incentives including free product, rebates, and branded gear.