Category Management Roadshows: Perfect for Placement

A mobile tour changes the game for in store placement. Contacting retailers one on one by welcoming them into an environment all your own provides unreal opportunities! Here are three key benefits of a category management roadshow:

Make a Statement: Nothing communicates a company or product like a mobile tour. The ability to customize the interiors and exteriors of a wide range of vehicle styles enables your roadshow to look and feel just right to deliver the message you want. From shelf models to store re-creations the capabilities inside a category management roadshow are limitless.

Contacting Decision Makers: Unlike a tradeshow, a mobile tour contacts clients independently regardless of time or place. Bring your pitch to decision makers’ doorsteps and meet their undivided attention! Mobile tours provide opportunities to build connections with clients while demonstrating your products value firsthand.

Financing & Flexibility: Mobile tours offer flexibility and longevity. Designing a roadshow is hard work, but working with a full service partner like MRA makes it easy. Changing the contents and aesthetics of your roadshow is made easy, whether its year-to-year or even stop-to-stop!

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