Get an inside look at Schaeffler’s cutting-edge mobile tour! Partnering with MRA, Schaeffler leverages a double expandable trailer to showcase how they pioneer motion technology through interactive displays, infographics, and immersive viewing experiences. After a brief pause for upgrades—including...
Anchor events create a spark—but sustained roadshows build real momentum. More and more B2B brands are turning big customer events into the starting point for longer, multi-stop roadshows that keep the momentum going...
Trade shows certainly still serve a purpose—but they aren’t the only route to getting in front of key decision-makers. As travel budgets tighten and attention spans shrink, more B2B brands are steering away from the expo floor and opting for customized roadshows that go directly to their audience. From private demos in parking lots to...
Meijer’s branded food truck is rolling through Michigan this spring and summer—sporting a brand-new wrap and serving up crowd favorites everywhere it goes. From 5Ks to food festivals and local community events, the truck has been dishing out delicious product samples to thousands of hungry event goers...
You’ve built a digital following—now what? Mobile tours are the perfect way to meet your audience offline, while still keeping the experience rooted in the digital world. Whether it’s driving traffic from social, rewarding loyalty app users with VIP access, or building QR-based giveaways into your tour...
Mobile activations aren’t just about impressions—they can drive transactions, too. More and more B2C brands are using their mobile units to sell branded merchandise, limited drops, or event-only exclusives directly on-site...